Online shops · Essex
Online shops that look good on a phone, take card payments and are easy for you to run. A bespoke shop of up to 100 products is £4,995, fixed price, live in 14 days.
Plenty of small businesses in Essex have products people want and no easy way to sell them online. Some take orders by phone and email and keep track on a spreadsheet. Others have a shop that looks dated on a phone, loses customers at the checkout and needs a phone call to the developer every time a price changes.
The options for fixing it can feel extreme. A do-it-yourself shop builder is cheap to start but eats your evenings, and still ends up looking like a template. A specialist e-commerce agency will build something excellent, but the quotes often start where a small business’s budget ends.
A published price for a proper shop. Our Gold package is £4,995 and includes a bespoke online shop of up to 100 products with card payments, live in 14 days. That price is on our prices page for anyone to see, and it is fixed in writing before we start. If you need more, such as a large catalogue, trade accounts or a link to your stock or accounting system, Diamond covers advanced e-commerce from £6,500. Our guide to what an e-commerce website costs explains the running costs too, so nothing comes as a surprise.
One person who understands the whole shop. Waltham Websites was founded in 2007 and relaunched in 2026 by Fay O’Leary, who has built shops for Essex businesses alongside 18 years of websites. Fay designs your shop, sets up payments and delivery, and checks every page herself before it goes live.
Fast, because AI does the repetitive work. Loading products, building category pages and writing the code behind them used to take weeks. AI now handles much of it, which is how we can go live in 14 days. A person still makes every design decision and tests the checkout on real phones before the first customer sees it. That approach comes from a year Fay spent leading AI automation for a national company.
Built to be found. A shop nobody finds does not sell. Every product and category page gets proper titles, descriptions and structured data, so Google, and AI assistants such as ChatGPT and Gemini, understand what you sell and who it is for.
There is no single right answer. Some shops are best on a hosted platform with a monthly fee; others suit a site you own outright with lower running costs. We look at how many products you sell, how often they change and how much you want to manage yourself, then recommend one and explain why. If you want to read up first, our comparison of Shopify and WooCommerce sets out the trade-offs for UK small businesses.
If you only need a few products alongside your services, a standard website design package may be enough, and we will tell you so. Once your shop is live, SEO and AI search plans help more people find it.
The studio is in Great Waltham, near Chelmsford, and we build shops for businesses across the county, including Chelmsford and Colchester, as well as London.
What you get
A bespoke design that shows your products at their best, with clear categories, filters and search so customers find what they want quickly.
Secure checkout with card payments set up and tested before launch, so you can take your first order the day the shop goes live.
Add products, change prices, manage stock and process orders without calling us. We train you at handover and give you a short guide to keep.
Each product and category gets its own title, description and structured data, so your products can appear in Google results and AI shopping answers.
Many of your customers will shop on a phone, so the basket and checkout are designed for thumbs first and tested on real devices.
Delivery rates, collection options, VAT settings, and the terms, returns and privacy pages a UK shop needs, all set up for you.
Gold includes an AI chat assistant trained on your products and policies, which answers common questions at any hour.
Prices
Published, fixed and agreed in writing. See all our prices.
Sole traders and trades who want a proper, professional site.
Growing businesses that want more enquiries every month.
Shops and firms that want to lead their area.
Bigger projects that need more than a website.
Relaunch offer your first month of Local SEO free with any website or redesign booked by 19 December 2026.
How we work
A free 20-minute call. We learn your business, customers and goals, then send a fixed price within one working day.
You see your new homepage on your own phone within days, and tell us what to change.
Every page built, written and tested on every device, with Google and AI search set up from the start.
We launch, then keep you safe, fast and climbing with care and SEO plans.
Case study
What clients say
“Fay worked tirelessly with encouragement, creativity, passion and professionalism. We are super proud of our website.”
“Painless and very swift service. Within a few days, had a brand new website.”
Tony Hague, SaniScreen
“Friendly, great communication and a fantastic result. We highly recommend and you won’t be disappointed.”
Justin Malia, Cobra Sealants
“Fay produced a brilliant website for me. Very friendly, efficient and professional service.”
Joanne Lees, Joanne Lees Interiors
Questions
Can’t see yours? Call or text 07922 652180.
Areas we cover
Our Gold package is £4,995 and includes a bespoke online shop of up to 100 products with card payments, live in 14 days. Larger catalogues, trade pricing or links to stock and accounting systems come under Diamond, from £6,500, with the price fixed in writing before we start.
Gold covers a shop of up to 100 products, which we load and set up for you. Diamond has no product limit and includes advanced e-commerce such as product imports, variations at scale and integrations.
Customers pay by card at checkout and the money goes to your own payment provider account, not through us. We set up the account connection and test real payments before launch.
We choose the platform that suits your products, budget and how much you want to manage yourself, and explain the choice in plain English before you commit. Our guide to Shopify and WooCommerce sets out the trade-offs if you want to read up first.
Yes, every online shop has some running costs: hosting or a platform subscription, and the payment provider's fee on each sale. We list these in your quote so the full cost is clear before you start.
Yes, we can carry over your products and content, and redirect old product addresses so you keep your Google rankings. This is covered by our Gold redesign package at £3,495.
Yes, you add products, update stock and process orders from a simple dashboard. We train you at handover, and care plans from £95 a month include help whenever you need it.
A Gold shop goes live 14 days after sign-off, as long as we have your product details and photos on time. Diamond projects get a timeline agreed with you at the start.
Tell us what you need. Fay replies personally within one working day with a recommendation and a fixed price.